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Goodwill Hunting at Premiere Napa Valley
In its 21st year, Premiere Napa Valley is a trade-only futures auction that attracts hundreds of wine retailers from around the world. 217 lots were sold, 172 live, plus 45 e-auction. The day’s total take was $4.2 million, benefiting Napa Vintners, a non-profit association that promotes environmental awareness and Napa Valley wines. It counts 525 members in its ranks, several of which are coveted “cult” wineries.
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